For nonprofits and entrepreneurs
If you are creating a new brand or looking into rethinking or revamping one that is already active, below are some of the ways I can help you build value, increase awareness and impact.
Brand Strategy
DEFINING WHO YOUR BRAND IS
Developing a strategy to build a memorable brand, defining its purpose, personality, and proposition. Finding what makes your brand unique, relevant, and valuable and building its identity around it.
Communication strategy
TELLING YOUR STORY WELL
Creating a plan to communicate your brand’s purpose and value to the right audience. Crafting a clear and compelling message of who the brand is and why it matters, suitable to your identity, your goals, and your audience.
Purpose Strategy
FINDING YOUR WHY AND ACTIVATING IT
Uncovering your brand’s ‘why’. Finding what both you and your audience value and how your brand can help them build a better life. From there, developing an action plan to grow from authentic purpose.
Interested? Tell me more about your brand and let’s figure out how I can best help you reach your goals. Contact me.
For sports brands and athletes
Whether you are an organization, a club, or an athlete and looking to grow your brand, purpose is a promising solution. With my expertise and experience in marketing, the third sector, and sports for change, here are some ways in which I can help you.
Personal Brand Purpose
STRENGTHEN YOUR BRAND, INFLUENCE, AND INSPIRE
Defining your purpose according to your unique personal story, values, and vision for the future. Developing the social aspect of your brand to increase your impact and expand your brand, attracting new opportunities and partnerships, and growing in influence and leadership.
Social Impact Campaigns
LEAD THROUGH CHANGE AND INNOVATION
Creating stand-alone campaigns that generate both social impact and brand awareness. Using creativity and innovation to turn your charity actions into lasting impact and brand awareness.
Impact Partnership Strategy
FROM CHARITY TO PURPOSEFUL IMPACT
Developing a social impact action plan and partnering with trusted organizations to implement it successfully. Tailoring the strategy to your brand’s purpose and goals, expanding its impact through communication, and turning it into a strong asset.